The Return of the MG brand

The Return of the MG brand to the UK

The MG brand was along with Rover, one of the biggest brands in the UK. However, after a number of financial issues the MG & Rover Group went into liquidation and a number of buyers came in and purchased the assets.

After a number of dormant years for the subsequently British brand, the MG badge is set to re enter the UK Car Market once again. Pictures of the new MG CS model have been leaked online and seem to show the model during winter testing in Scandinavia.

The MG model will be a 4x4 crossover rivalling model. The MG brand will be looking to cash in on the success of the crossover market in car markets across Europe. The Nissan Qashqai model along with the Juke have endured a considerable amount of success in the Crossover market. Due to the success a host of manufacturers have joined the race to become the new number one provider in the crossover market.

However, a number of criticisms have come to light over the fact that a large number of crossover models available on the market do not have the ability of 4 wheel drive or off road abilities. The Nissan Qashqai, Renault Captur and Vauxhall Mokka have all faced a number of criticisms regarding the 4x4 ability.

The MG brand will therefore be looking to capitalise on the gap in the market of offering a 4x4 crossover model. The new MG CS model is rumoured to be making its public debut at the Beijing Motor Show later on this year.

Under the bonnet, the MG model will come with a choice of two engines, the 1.5 litre turbocharged engine and the SsangYong supplied 2.0 litre engine capable of achieving 204 bhp. The production model is set to be available and on sale in the UK in 2015 and will be competitively priced at somewhere in the region of £15,000.